This past week I received a mass email asking me to vote for her local small business firm as the best company in a particular industry within Northwest Indiana. Unfortunately since this small business owner had made no attempt to reach out to me prior to this request, the email went quickly into the Delete File.
In December of 2012, I learned a very valuable lesson about the impact of this mindset “give before you receive.” If you want people to support you or your small business, you must engage and give before making any requests.
Within the realm of social media, this mindset can actually be measured. For me, the best places of social media engagement, of giving, are:
Give before you receive is not a new concept or attitude. There are countless fables, proverbs and quotations about the importance of focusing on the wants and needs of others before focusing on your own wants and needs.
As you begin to start your week, think about those small businesses you can support first without asking for something in return. What may happen this “give before you receive” mindset just may begin to change your small business and personal results.