Increase Sales Blog

In a discussion with Lynn Hidy and Dan Waldschmidt yesterday about how to increase sales, the conversation started off about value creation. Somewhere within the first 20 minutes, Dan made the following statement as he was processing the conversation (soon to be broadcast):

Be Valuable!

Such a simple statement and one that is so powerful.

How can you be valuable if your goal is to increase sales, improve customer loyalty or decrease costs?

To be valuable requires you to know yourself first, to even love yourself self, allowing you to lead yourself first.

To be valuable is not about you creating value, selling value or value creation.

What this means you must dig within you to know yourself or as Shakespeare said “To thine own self be true.”

You cannot be true to yourself unless you know who you are.

One of the challenges is our society does not encourage self reflection allowing people to know who they are.

Reflection takes time and people “got no time” or so they believe.

So again how can you be valuable?

Simple truths has a great 3 minute DVD, Johnny the Bagger,  that showcases how one young man answered that question.

Each and everyone of us can be valuable to our family, our friends, our clients, our colleagues and our fellow community members.

What action steps we take to “be valuable” are individual choices based upon our own goals, ethics and beliefs and experiences.

Just remember, Be Valuable first and foremost and the rest of life will have greater value for others and even yourself.

If you are facing significant issues in your organization and need some clarity, Leanne Hoagland-Smith will provide a one day on site visit to start crystallizing those clarity issues so that you can have that high performance organization you are wanting.